Digital printing is quick and easy, making it most suitable for smaller runs whilst keeping the price extremely competitive. Our digital printers are designed for fast turnaround of small to medium quantities. With our Xerox digital press we can also offer an "on demand" print service.
With the addition of XM Pie personalisation software, we can also offer you the flexibility to personalise each printed page with text and images, making this a powerful marketing option and tool.
Variable Data Printing (personalisation) is a form of digital printing using information from a database or external file, text or graphics. This can be changed on each page without stopping the press.
For example, personalised letters can be printed with a different name and address on each letter. Variable data printing is used primarily for direct marketing, customer relationship development and advertising.
We have a Xerox Colour J75 press, which is capable of 75 sheets per minute, giving a high level of productivity and quality at a competitive price. In addition to this we have a HP Designjet digital plotter, which is capable of producing high quality large format print.
Advantages of Digital Printing v Lithographic Printing
- Shorter turnaround
- On demand printing
- Competitively priced on small runs